04/06/2026
Home improvement demand isn't slowing down. But traditional financing is still a gauntlet of paperwork, appraisals, inspections, and waiting.
Contractors lose 30-40% of projects because homeowners can't get funded fast enough. That's revenue walking out the door for every platform in the space.
HouseAmp Embedded changes the equation:
-- Approvals in as fast as 15 minutes
-- $0 upfront out of pocket for borrowers or contractors!
-- No appraisal or inspection (AVM-powered valuation)
-- 100% online including e-signing and remote notary
-- Funds paid directly to the contractor
Your platform already has the customer relationship. We provide the HELOC lending infrastructure, with institutional-backed capital, purpose-built underwriting, compliance, funding, and servicing, so you can offer home equity financing under your brand without becoming a lender.
The platforms that solve the financing gap now capture the transaction volume. The ones that wait lose it.
Learn more and schedule a discovery call:
https://zurl.co/CGlZu