04/17/2026
Hello everyone! I wanted to take a moment to introduce myself to everyone! My name is Perry (Smith) Hicks, and I’m the baker behind Firefly Cookie Co. I grew up in the East Tosa neighborhood, which is exactly why I chose to name my business after the place that shaped me. “Firefly” is inspired by the meaning of Wauwatosa—something that always felt close to home.
Baking has been a love of mine since I was a kid. What started as something fun quickly became a passion I couldn’t ignore. Today, I’m a full-time teacher, and baking has grown from a hobby into something so much more.
I officially started this business in October 2024, and it has been amazing to see how much it has grown since then. I’m so grateful for the support. Thank you for being here and supporting my small business! Please reach out with any cookie requests, I’d love to help make your event even sweeter with custom cookies designed just for you! 🍪✨