10/12/2022
Writing a funding application
This page includes general guidelines for writing funding applications, how to write a letter of application and how to complete an application form.
There is also a glossary at the end to help you to untangle some of the jargon funders use.
You will be much more likely to write successful applications if you plan your activities well before you apply for funding, and if you choose the right funder to apply for. Use our information on Planning a funding application to help you with these before you start writing applications.
General guidelines for writing funding applications
Always keep your project plan in mind. Don’t get carried away and commit yourself to a project you won’t be able to run even if it sounds better in the application.
Write in plain English. Use short sentences and avoid acronyms and jargon. There is no need to use formal or flowery language. Remember that you are describing your work to someone who has never met you or seen what you do. See our information on How to write clearly for some more tips.
Be specific about what you plan to do.For example, rather than saying “we will run sports activities for children”, say “we will run weekly football sessions and weekly hockey sessions for 8-11 year olds over a six month period. Each session will be 2 hours long and will be attended by 15 children.”
Focus your application on the funder’s priorities.For example, imagine your group runs a dance project for local people: if you are applying to a funder that prioritises projects which help people keep fit and healthy, focus on the fact that dance is good exercise. If you are applying to a funder that prioritises projects which promote arts and music activities, focus on the art and music element of the dancing.
Provide evidence that your work is needed. See our information section on Useful research for fundraising for some links to sources of evidence and people who can help with research.
Include all the information th