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An amazing step forward in floating floor technology, with all the benefits of cork in 6mm of thickness. The Hydrocork line is a product of exceptional quality

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15/03/2017

Corticeira Amorim invests 10 million in waterproof cork

The new technology will be operational in early 2018 and will enable the company to increase industrial flooring capacity by four million square meters.

Two years after the launch of Wicanders' premium 'Hydrocork' flooring range, Corticeira Amorim is investing 10 million euros in strengthening its production capacity.

"This decision reflects the high level of market responsiveness to 'Hydrocork', in many geographies, which has resulted in a very fast sales growth and makes this product one of the fastest market pe*******on in the history of Corticeira Amorim." Explains Corticeira Amorim in a statement.

António Rios de Amorim, president and CEO of the company, said that "this investment aims to provide one of the most relevant business areas of Corticeira Amorim with a robust response capability to market demands."

"The technology in question is even more relevant in that it boosts the R & D processes for a new generation of truly innovative cork compounds," he said.

For Corticeira Amorim managers, the strong growth of 'Hydrocork' is based on its competitive advantages, which have been well understood by customers, in particular: being waterproof, thin and consequently easy and The benefits of 'Corktech' technology (thermal and acoustic insulation, body comfort, comfort and impact resistance).

"In addition, the 'Hydrocork' range also features a lifetime warranty for home use. These characteristics, on the one hand, allow to extend the use of a floor with cork to divisions as the kitchen and the bathroom, and, on the other hand, make of 'Hydrocork' a high added value option for the rehabilitation market " , Adds the aforementioned statement from Corticeira Amorim.

With the new industrial line, it will also be possible to develop a PVC-free cork with reduced CO2 emissions, in addition to achieving a wider range of thicknesses, densities and widths.

Wicanders is the premium brand of the company Amorim Revestimentos SA, which since 1978 produces flooring solutions, being the world leader in the production and distribution of floors with cork incorporation and being present in more than 55 countries