fp_design

fp_design f/p design is your design studio for functional, sustainable and user-centred products.

for over 25 years, we have been developing thoughtful solutions for mobility, industry, medical technology and digital interfaces. founded in 2000 by fritz frenkler, f/p design develops products, product systems and services in the fields of industrial design, interface design, brand design, and architecture. everything we do should always make our life easier and safer but also strengthen the rec

ognition of brands. by taking inspiration from the gestaltung philosophy of dieter rams and hfg ulm, we rely on minimalism and bring clarity to the world of increasingly complex technology. with offices in germany and japan we consult different businesses, from globally renowned companies to innovative startups.

project archive 57 / good design is timeless⁠morita / showroom / dental plaza hiroshima f/p design collaborated with tak...
08/09/2026

project archive 57 / good design is timeless⁠
morita / showroom / dental plaza hiroshima

f/p design collaborated with takenaka corporation, one of japan’s leading general contractor, on the rebuilding of the hiroshima branch of morita corporation, a leading general dental trading company in japan. our responsibilities involved definition of the exterior color coordination, supervision of the interior design for the entrance and showroom spaces, and signage planning.

the hiroshima branch is a midsize office located in a densely populated urban area. the showroom is designed to encourage visitors to focus on the products by limiting outward views while incorporating large glass partitions and skylights to maintain a sense of openness. a display case is availed on the side of the entrance to place posters and other materials to contribute to the local community and environment.

the exterior and interior adopt a clean white theme, consistent with other morita facilities, and are accented with a wooden counter and sophisticated ceramic tiles to reflect a unified brand image while warmly welcoming visitors. the showroom is characterized by custom-built furniture designed with meticulous attention to detail, creating a sense of clarity and orderliness that enhances the overall spatial functionality.

design and construction by takenaka corporation
photo by kenchikusya

project archive 56 / good design is timeless⁠morita / spaceline ex / dental treatment centerwith the dental treatment ce...
26/08/2026

project archive 56 / good design is timeless⁠
morita / spaceline ex / dental treatment center

with the dental treatment center spaceline ex j. morita mfg. corporation, kyoto offers a relaxed workspace for dentist and assistant, which provides optimum access to instruments in the backrest and a fully adjustable dentist tray. it allows strain-free movements during intraoral and extraoral procedures, all while enjoying a natural posture. for patients, the onepiece seat or folding leg rest design ensures stable and comfortable support. a touch-enabled control panel with an intuitive gui and an external display provides easy operation and clear communication with patients.
spaceline ex, inheriting the spirit of the world’s first horizontal position treatment unit pioneered by dr. daryl beach, shows a further optimization of the workflow in the area of preparation, treatment and postprocessing.
the patient feels well cared for in the highly professional environment. well organized structures and hygienic appearance have a calming effect. the clear design assists relaxation and thus the success of treatment.

iF product design award 2018, gold award
g-mark good design award 2018, best 100

project archive 55 / good design is timeless⁠hasegawa / product packagingthe product packaging for the professional ladd...
19/08/2026

project archive 55 / good design is timeless⁠
hasegawa / product packaging

the product packaging for the professional ladder range completes product image with precise layout and instantly recognizable corporate identity of hasegawa kogyo co., ltd. clarity of necessary information eases identification of types and features by both store clerks and customers.

project archive 53 / good design is timeless⁠nkc / ideaboard / lightweight whiteboardideaboard offers a lightweight and ...
13/08/2026

project archive 53 / good design is timeless⁠
nkc / ideaboard / lightweight whiteboard

ideaboard offers a lightweight and durable construction as a whiteboard to be freely setup in various scenes such as offices, creative spaces and educational institutions and used for effective idea generation and communication. it could be used upright, sideways, or laid flat giving maximum freedom in usability. the slip-free and semi-soft co-molded edge handles well in hand when carrying and against wall and floor when setting up. a separate cylindrical foot may also be used to self-stand. in all, it is a single board reduced to minimal element, yet providing usability and flexibility to the fullest.

a magnet version of the whiteboard is added to product lineup in 2021. it supports various magnet products and allows more creative operation even in a remote work environment.

g-mark good design award 2019
iF product design award 2020
g-mark good design award 2021
iF product design award 2022

project archive 52 / good design is timeless⁠koleksiyon / tola / office and conference chairthe tola conference and offi...
11/08/2026

project archive 52 / good design is timeless⁠
koleksiyon / tola / office and conference chair

the tola conference and office chair range is designed for work environments where distinctions between executives, management and work teams are fading. the modular design with its overlapping back shells is suitable for a wide variety of applications, from visitor’s chair with a low backrest and tilting mechanism, to an office or conference chair with a synchronous mechanism, a high back and a headrest. tola convinces with a timeless, modern and functional design language, and can be integrated into either the work or living environment.

iF product design award 2014
universal design award 2014
universal design award 2014, consumer favorite
the chicago athenaeum green good design award 2016
german design award nominee 2018

project archive 51 / good design is timeless⁠hasegawa / skyladder / telescopic ladderthe skyladder from hasegawa is a te...
06/08/2026

project archive 51 / good design is timeless⁠
hasegawa / skyladder / telescopic ladder

the skyladder from hasegawa is a telescopic ladder with expandable or collapsible aluminum profiles. the compactness enables a high storage and transport efficiency as well as practicality.
the fine ribbed structure on the extruded profiles improves grip and, in addition, the wide and ergonomically designed treads ensure comfortable and safe ascents and descents.
a central element of the new design dna from hasegawa are the strikingly colored control elements. they allow an intuitive, easy and simple pulling apart or pushing together of the ladder.

project archive 50 / good design is timeless⁠morita / interface for dental x-ray veraview x800the user interface for ver...
03/08/2026

project archive 50 / good design is timeless⁠
morita / interface for dental x-ray veraview x800

the user interface for veraview x800 was designed in accordance with the corporate design guideline, already layed down by f/p design for morita. it provides intuitive, safe and efficient use of the x-ray.

project archive 54 / good design is timeless⁠linde material handling / corporate product design languagelinde material h...
01/08/2026

project archive 54 / good design is timeless⁠
linde material handling / corporate product design language

linde material handling is one of the world’s leading manufacturers of forklift trucks and warehouse equipment. as part of a design strategy consultation, a comprehensive corporate product design was to be developed for their extensive product range.

for this purpose, an extensive portfolio analysis was carried out, which formed the basis for a development of a unique design language. the basic vocabulary includes a clearly readable product architecture and dynamic geometric forms, as well as recurring design and functional elements such as the fin shaped black triangle which defines the entrance area.

thus the brand is positioning itself with a new focus and dynamism on the international market for warehouse equipment and vehicles.

project archive 49 / good design is timelessmorita / soaric / dental treatment unitthe soaric dental treatment unit offe...
14/07/2026

project archive 49 / good design is timeless
morita / soaric / dental treatment unit

the soaric dental treatment unit offers an incomparably wide range of system components: a patient chair with a one-piece seat, or a folding leg rest for patients with restricted movement, a dental tray with a floor-mounted or mast-mounted arm and much more. soaric stands out on account of its plethora of ergonomic innovations: the individually programmable foot control, the effortless pick-up and release of instruments (tube holder with brake), the integrable microscope with a networked monitor or the user-friendly lcd touch display interface on the dental tray, which can be displayed four times larger on the monitor.

iF product design award 2012, gold award

g-mark good design award 2012, gold award

project archive 48 / good design is timeless⁠morita / interface for dental treatment unit soaricthe lcd touch display on...
08/07/2026

project archive 48 / good design is timeless⁠
morita / interface for dental treatment unit soaric

the lcd touch display on the control panel of the dental tray allows users to access all features of the dental treatment unit, set them individually and save them according to the treatment required; these features include the adjustment of the patient chair and instruments, the programming of the foot control and the automatic operation of daily cleaning and maintenance processes. the lcd touch display interface is intuitive and can be displayed four times larger on the monitor. all functions and additional information, such as x-rays, are shown on this monitor, allowing better readability for the dentist and patients.

iF communication design award 2012

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Gollierstraße 84
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80339

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