PSH+ PSH+
1700 Willow Lawn Drive, Suite 200
Richmond, VA 23230
804-823-2900 We share a commitment to both client service and high quality design.

PSH+ is an architectural/interior design firm offering expertise in a variety of project types with a focus on aviation, healthcare, corporate/commercial and higher education. Officially established in December 2009 the company is relatively new; however, the group is a collection of professionals with many years of experience working together at other firms. Recognized as industry design leaders,

individual accomplishments include over two dozen design awards for past work. However, it is our large portfolio of repeat clients that is the real testament to our continual success. Our philosophy involves the inclusion of the client into the design process, making him or her part of the design team.

To ensure that they can proactively provide patients and their families with access to resources to improve patient care...
04/12/2026

To ensure that they can proactively provide patients and their families with access to resources to improve patient care and family health, the Family Resource Center at the Children's Hospital of Richmond at VCU is expanding!

Their new space will include private meeting areas for families, workspace for community partners, a play area for children, a needs closet stocked with essential items and flexible space to welcome rotating services such as legal and financial counseling, a computer lab and family classroom.

And the best part? The Family Resource Center – including the new physical space – is 100% operated thanks to philanthropic support.

PSH+ is proud to partner with VCU on this project and of the positive impact it will have on our community.

The first Friday in March is Employee Appreciation Day!  PSH+ treated the crew to a catered breakfast and lunch, and Sta...
03/06/2026

The first Friday in March is Employee Appreciation Day! PSH+ treated the crew to a catered breakfast and lunch, and Starbucks gift cards to say 'thank you' to everyone at our firm for their hard work and continued dedication to our mission of Client Inspired Design.

PSH+ Merges with Hummel Associates to Expand Design Expertise and Client ServicesAfter 40 years of providing architectur...
02/13/2026

PSH+ Merges with Hummel Associates to Expand Design Expertise and Client Services

After 40 years of providing architecture and interior design services, Hummel Associates is pleased to announce its merger with PSH+, a leading architecture and consulting firm. This strategic merger brings together two organizations with shared values, complementary expertise, and a commitment to design excellence.

Founded in 1986, Hummel Associates has built a strong reputation for delivering high-quality architectural and interior design solutions, with expertise in healthcare projects. Over four decades, the firm has cultivated long-standing client relationships grounded in trust, consistent communication, and reliability.

“This merger represents an exciting next chapter for our firm and our clients,” said Cheryl Hummel, Principal of Hummel Associates. “After four decades of practice, it was important to find a partner that respects our history, values our people, and strengthens the level of service we provide to our clients. By joining PSH+, we can offer our clients expanded resources, broader expertise, and enhanced capabilities while continuing the personalized service they have come to expect.”

Moving forward, the combined firm will operate under the PSH+ banner and vision for the future. The Hummel Associates leadership team will continue to play an integral role in client service and project leadership, ensuring continuity and trusted expertise within the expanded PSH+ team. The plus in PSH+ represents the inclusion of the client into the design process, making them an integral part of the design team and we welcome the opportunity to grow and collaborate with the expanded client base.

Now in its 15th year, PSH+ has an expanding portfolio as an architectural/interior design firm offering expertise in a variety of project types with a focus on healthcare, aviation, corporate/commercial and higher education. Recognized as industry design leaders, the firm boasts individual accomplishments including many design awards with a large portfolio of repeat clients.

“PSH+ is proud to strengthen our healthcare design team with the addition of the entire Hummel Associates team. PSH+ has collaborated with this highly respected team on many projects and the combination of talent makes perfect sense. We believe the growth and addition of resources will help us best serve our new and existing clients in healthcare as well as our other market sectors.” said Matthew Simpson, spokesperson and Principal for PSH+.

Richmond Plastic Surgeons is building a new home for their practice in Short Pump, in the new Greengate development! The...
01/15/2026

Richmond Plastic Surgeons is building a new home for their practice in Short Pump, in the new Greengate development! The practice's planned medical office building is planned to be a modern design featuring historic architectural/warehouse styles found in some Richmond neighborhoods, such as Cary Street, the Fan and Grove Ave. The new development will be large enough to accommodate additional tenants, and is set to open in 2027. PSH+ is happy to be working with NAI Dominion to bring this project to life.

As Richmond BizSense reported earlier this week, Virginia Ear Nose & Throat is on the move!  In order to better serve th...
10/16/2025

As Richmond BizSense reported earlier this week, Virginia Ear Nose & Throat is on the move! In order to better serve their patients, the practice is relocating its current Midlothian office to Watkins Center.

Virginia ENT's new Midlothian office suite, designed by PSH+ with engineering services provided by New Ridge Engineering, PLLC, is more than double the square footage of their existing space and has allowed the practice to expand their services--including their first-ever walk-in clinic with same-day appointments.

PSH+ was privileged to attend yesterday's groundbreaking of the new Cosby Medical Office Building. The building is part ...
08/22/2025

PSH+ was privileged to attend yesterday's groundbreaking of the new Cosby Medical Office Building. The building is part of Richmond Aesthetic Surgery's planned expansion and will provide clinical space for their practice along with other tenants. Dr. Zemmel and his wife were gracious hosts for this event, and the entire design/construction team is excited to get the project underway!

TRC Companies, Inc. New Ridge Engineering, PLLC Loughridge & Company, Richmond VA

As reported in Richmond BizSense  and the Richmond Times-Dispatch,  Bon Secours Mercy Health  has broken ground on anoth...
07/24/2025

As reported in Richmond BizSense and the Richmond Times-Dispatch, Bon Secours Mercy Health has broken ground on another medical office building we are excited to be a part of! The three-story, 90,000 square foot building, being co-developed with Remedy Medical Properties and expected to open in late 2026, will house an outpatient surgical center operated by the health system and multiple tenant spaces, all designed by PSH+.

With the help of Structura, Inc. and Salas O'Brien, PSH+ is grateful for the opportunity to help BSMH expand their St. Francis Medical Center Campus to meet the healthcare needs of Chesterfield County as its population continues to grow.

Take a look inside the new passenger terminal at Luray Caverns Airport!The lead Interior Designer for the project, Jamie...
06/05/2025

Take a look inside the new passenger terminal at Luray Caverns Airport!

The lead Interior Designer for the project, Jamie Shuford, selected finishes to reflect the beauty of the surrounding area. Materials rich in texture, warmth, and contrast set the tone. Large windows are provided to best highlight an expansive site line of the surrounding mountains.

No one will need a tv or phone for distraction while waiting with a view like that!

Lantz Construction Company Delta Airport Consultants, Inc. PACE Collaborative TRC Companies, Inc. Virginia Department of Aviation

The new Luray Caverns Airport terminal is open for business!The terminal replaced the aging existing  facility, and prov...
05/30/2025

The new Luray Caverns Airport terminal is open for business!

The terminal replaced the aging existing facility, and provides an attractive new gateway and destination for Luray and the surrounding region. It was a pleasure working with Luray Caverns Airport, Lantz Construction Company, Delta Airport Consultants, Inc., PACE Collaborative, TRC Companies, Inc., and the Virginia Department of Aviation to bring this project across the finish line.

Here is a sneak peek inside of VCU Health's upcoming Chesterfield Pavilion! With blue hues and warm wood tones from the ...
05/23/2025

Here is a sneak peek inside of VCU Health's upcoming Chesterfield Pavilion! With blue hues and warm wood tones from the lobby to the infusion center, it will be a calming environment for the health system's patients.

TRC Companies, Inc. Salas O'Brien

As reported in Richmond BizSense and the Richmond Times-Dispatch, VCU Health recently hosted a groundbreaking ceremony f...
05/22/2025

As reported in Richmond BizSense and the Richmond Times-Dispatch, VCU Health recently hosted a groundbreaking ceremony for Chesterfield Pavilion, their newest ambulatory surgery center!

At Chesterfield Pavilion, patients will have localized access to gynecology, oncology and urology care, plastic and reconstructive surgery, as well as mammography and infusion therapy.

We are happy to be collaborating with VCU Health, TRC Companies, Inc. and Salas O'Brien to bring this project to life, and bring VCU Health's expert care closer to the patients they serve.

Address

1700 Willow Lawn Drive, Suite 200
Richmond, VA
23230

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+18048232900

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